Why Franchise with Clark Rubber?
For over 75 years we have partnered with our franchisees and suppliers to create an icon Australian brand.
At Clark Rubber we pride ourselves on the support we provide our franchise partners. Our operations, marketing and support teams will offer you their wealth of retailing experience and industry knowledge to help build your successful business throughout your Clark Rubber journey.
At Clark Rubber we embrace a learning culture. As a new Clark Rubber Franchisee your journey begins with a four week comprehensive training and orientation program. Our ‘Classroom to Store’ training system offers you a wide range of development tools and modules. In addition, we have a dedicated national learning and development department who are committed to working with you and your staff, to ensure that your team is best prepared to operate your business.
You will be provided ongoing support at a local level by one of our experienced regional sales managers, who will assist in ensuring consistency with brand and product execution. At a national level, our Franchise Support Office, based in Melbourne, will support you across all key functions including: product, marketing, HR, IT, finance, and learning & development.
National & Local Marketing programs
Clark Rubber is an iconic Australian retail brand. We have built strong brand recognition through our strategic national and localised market programs. At Clark Rubber we start with a national program that includes: catalogue, TV, radio, digital, social media, and strategic collaboration projects. At a local level, we work with you, our Franchisee, to develop marketing initiatives that best fit your store and local market. Through these programs, our goal is to build awareness of your business in the local community, to drive store traffic, and ultimately sales.
Group buying power
Clark Rubber Franchisees enjoy the combined stock buying power that only comes from being part of a large national network of stores. Our dedicated buying team works closely with suppliers to build product ranges across our key categories of pools, foam and rubber. In addition, we source products, develop promotional offers and negotiate trading terms and pricing on your behalf.
Business set up & Optimisation
As a starting point we take the hassle out of establishing and setting up your new business. Using our proven methodology, we bring together the experience and retail know-how to help you to maximise your performance, maintain healthy staff engagement and provide best practice customer service.
Site selection, legal support and lease negotiation
Our qualified professionals will assist, review and guide, ensuring mutual understanding throughout the entire process.
Frequently asked questions
What do I receive?
You will receive four weeks of comprehensive training, detailed store design and planograms. In addition, we’ll assist you with all facets of store setup including merchandising, and ongoing support/business development will be provided by our experienced regional field team.
What are the ongoing fees?
Each Franchisee pays monthly royalty fees, and contributes to cooperative funds such as the marketing fund. All initial and ongoing fees will be discussed with you in detail.
Do I have to own the commercial real estate?
No. Clark Rubber will assist you with site selection and the lease negotiation process. You will hold the lease.
Do I have to source my own products?
Our qualified and trained Regional Sales Managers support you all the way. You will have daily contact with them over the phone and through store visits. Further, we meet several times a year at State meetings and at the annual National Conference.
Can I sell my business?
Yes. In the event you wish to sell, Clark Rubber will assist you to prepare and market your business for sale.